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Local SEO

Local SEO is the process of optimizing your website to rank on the 1st page of Google for a search term and geographic location that is relevant to your business.
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Long-Tail Keyword

Long-tail keywords are phrases with more than two words. They're also more specific, often using modifiers to narrow down a search.
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Metadata

Put simply, metadata is data that describes data. It’s a labelling system designed to help machines and humans understand what is contained within a packet of data.
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Organic Links

Organic links are the ones that you get from other websites. They happen when another website includes a link to your site with no restrictions in their content.
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