Is It Still Worth Using Google Ads in 2024? The Verdict
Google Ads first launched in 2000. Since then, the digital marketing world has spun at an incredible speed. If it was the Middle Ages when the ad platform first made…
What Is a Good ROAS? Making the Most of Your Ad Budget
Digital ads are among the most powerful online marketing tactics available. When done correctly, these ads are highly effective in generating organic traffic with both speed and volume. However, the…
How to Succeed With Google Search Ads and Generate Valuable Leads
A successful business is one that’s willing to explore different ways to expand its reach and attract new customers. You might have built an effective SEO strategy. You could be…
Facebook Ads In 2023: Their Cost And How To Refine Your Ad Spend
When done right, a Facebook Ads campaign can bring in a healthy collection of sales and leads for your business. That’s why a lot of marketers opt to focus on…
Is It Still Worth Using Google Ads in 2023? The Verdict
It might be hard to believe, but Google Ads have been around for 23 years. Yes, we’re all getting old. In that time, this digital ad platform has become a…
Facebook Ads vs Google Ads: Which should you be using?
A fully-fledged and effective digital marketing campaign always makes use of online ads. Pay-per-click and paid social ads can deliver instant results, allowing you to target specific audiences and demographics…
10 Tips For Top Converting Google Ads
Google Ads is undoubtedly one of the most powerful online marketing tactics available so long as you know how to harness its power effectively. This guide will detail how to…
Split Testing Facebook Ads: A 6-Step Guide
Facebook advertising is one of the most powerful tools available for marketers. When utilised correctly, promoting on this social media platform can generate a boatload of new leads, sales, and…
The White Label Success Series: Paid Search
As with anything, word will soon get around about how great something is, and with paid search, this is no different. More and more businesses are aware of this marketing…
Should You Use Geographic Targeting for Paid Campaigns?
Paid Google ad campaigns are one of the best ways for a business to market its products and services. They’re fast and effective, and it’s possible to zone in on…
