SEO Horror Stories: The Impact of Black Hat SEO
Has it ever crossed your mind to try black hat SEO techniques to boost your site’s visibility online?  If yes, you are far from alone. However, while black hat SEO may seem…
Has it ever crossed your mind to try black hat SEO techniques to boost your site’s visibility online?  If yes, you are far from alone. However, while black hat SEO may seem…
The bounce rate is one of many metrics used in an audit to determine a website’s performance. The metric measures how many times a new user enters your website and…
As the world’s number one search engine, Google enjoys 5.6 billion searches every day. So, if you want your business to be successful, you need to be finding ways to…
The internet has grown to become a much more significant part of lives, and so every business has considered, at some point, the same question, “should I go online?” As…
Within content marketing, video content is being hailed as the future. But why is this the case? What makes video content different from written blogs, podcasts, and case studies? The…
In 2020, there is really no excuse not to be implementing digital marketing. Even if you are not a tech-savvy person, if you are a business owner, you need to…
As technology advances, it has a knock-on effect on how digital marketing and SEO is carried out. One such example of technology having an impact on digital marketing is artificial…
Many local business owners are still working on the assumption that digital marketing is only for large corporations with vast resources. The other mistake is assuming that a localised business…
While there is still room for traditional marketing, digital marketing is now essential for businesses. As traditional methods of reaching out to new audiences become less and less effective, digital…
Digital marketing is more important than ever. Small businesses and globe-spanning corporations alike all need to prioritise digital marketing, and that means a well-formulated and executed strategy. Without a strategy…